Archive for the 'Brands' Category
Product placement planet
1 Comment Published November 12th, 2006 in Advertising, Brands, Post-Irony, Trends, Weekly Deconstruction[googlevideo]-6251338188773893135&q[/googlevideo]
As the New York Times recently reported, companies are creating their own films, TV networks and “webasodes” under the rubric of “branded content.” The fact that I am writing about it is a tribute to the “marketability” of the concept. People ignore ads, so this is part of the commercial backlash to wire your eyes [...]
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